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Articles Archive for August 2010

Media & TV Rights, Mobile, Online Marketing »

[24 Aug 2010 | No Comment | ]
smg yougov

While the Football League hopes it will still be the next big earner, online streaming of matches has proved distinctly unpopular

Media & TV Rights »

[22 Aug 2010 | No Comment | ]
barclays premier league

The Premier League’s status as the world’s most popular sports league is underlined by new research by sportingintelligence, published for the first time today, that shows how the League’s income from selling its TV rights in foreign markets puts every other league in the shade.

Campaigns »

[21 Aug 2010 | No Comment | ]
homeless world cup rio 2010

The England team for the Homeless World Cup has raised enough money to get to September’s competition in Brazil, after its lack of funds was highlighted in a Channel 4 News report.

Stadiums & Facilities »

[21 Aug 2010 | No Comment | ]
hull city kc stadium

Hull City AFC and The SuperStadium Management Company Limited (SMC) has signed a long term contract extension with telecoms provider KC.

Fans & Community »

[21 Aug 2010 | No Comment | ]
major league soccer pepsi refresh project

All 16 clubs across Major League Soccer are asking fans to join them in making a difference in America’s communities. As part of the Pepsi Refresh Project, each Club has outlined an idea that will vie for fan votes and an ultimate $50,000 Pepsi Refresh grant to fulfill the project.

Sponsorship »

[20 Aug 2010 | No Comment | ]
sunderland afc

Sunderland AFC has made a great start to the new season after securing two new sponsorship deals, Paddy Power and Heineken.

Strategy & Brand Development »

[20 Aug 2010 | No Comment | ]
al wahda sports cultural club

Leading UAE football clubs have until now been heavily reliant on government funding. That financial assistance is due to be phased out in 2013 so Pro League officials are already investigating ways of increasing revenue.

Media & TV Rights »

[20 Aug 2010 | No Comment | ]
didier drogba

MTN has scored again for African football fans with a three-year broadcast sponsorship of the English Premier League (English Premiership) in Africa.

Strategy & Brand Development »

[20 Aug 2010 | No Comment | ]
umbro canada kickballs

Umbro Canada, the soccer-focused Nike subsidiary, has partnered with Kickballs for Kids to launch a grassroots program designed to provide underprivileged kids in Canada and various African nations with soccer balls.

Players »

[20 Aug 2010 | No Comment | ]
henry marquez ny red bulls

Thierry Henry and Mexican captain Rafael Marquez made the biggest news last month by joining Major League Soccer but England’s David Beckham remains the US league’s highest-paid player.