Philadelphia Union is poised to announce a major sponsorship deal that will stamp the routinely mispronounced name of the giant Mexico-based baker onto the front of the team jersey.

UK Premier League football team, Birmingham City are now offering all of their branded football merchandise via a Facebook storefront using technology developed by preferred Facebook developer, Zibaba.

Fiorentina, without a shirt sponsor since last summer, have signed a multi-million dollar deal with Japanese car manufacturer Mazda.

Premier League newcomers Blackpool want to sell the naming rights for their Bloomfield Road stadium to bolster commercial revenue and better compete in the top tier of English football.

Now that the euphoria of the successful World Cup bid is over, sharper analyses of its costs and benefits are emerging

After 72 hydraulic cranes lifted the retractable roof onto Warsaw’s new $400 million national stadium this week, Polish soccer clubs are hoping the flagship arena will come to symbolize a revival in their fortunes.

Samsung Electronics., Ltd, a global leader in the consumer electronics industry, reiterates its support for Asian football fans through its continued partnership with the Asian Football Confederation (AFC) Asian Cup Qatar 2011.

Samsung will offer AFC Asian Cup Qatar 2011 crowds exciting on-site, as well as off-site, activities through its mobile and online technologies to enhance their experience and fun at the tournament.

Liverpool Football Club has announced the signing of a new one-year contract with local digital media company Edit.TV.

Barcelona topped a global league table of clubs receiving compensation from FIFA for letting their players go to the 2010 World Cup.

Barcelona received $866,000 (£557,000) from a FIFA pool of $40 million (£25.3million) spread among 400 clubs in 55 countries.

Passionate fans can now manage and remit funds easily and securely, and connect with their favorite team