Articles Archive for March 2011
Campaigns »
MARS®, the UK’s No. 1 selling substantial bar, is building on its longstanding association with football by launching an exciting new campaign, ‘MARS® Win & Play With Your Heroes’, offering consumers the chance to win once in a lifetime prizes.
Sponsorship, Women's Football »
Liverpool Ladies today confirmed they’ve secured a new sponsor as plans continue to take shape for the FA Women’s Super League (WSL) season.
Sponsorship »
The Football Association (FA) has yet to find a title sponsor for the FA Cup, one of the UK’s most high-profile sponsorship properties, despite the start of the 2012 competition being just months away.
Finance & Economics »
Newcastle United Football Club sank £17.1m into the red as a result of relegation from the Barclays Premier League in 2009, figures show.
Strategy & Brand Development »
Top Spanish BBVA Primera Liga club, Villarreal has announced that will visit Hong Kong at the end of the current season.
Sponsorship »
Poland’s oldest chocolate brand has become the nation’s first UEFA EURO 2012 sponsor after E. Wedel signed up at a ceremony held at Warsaw’s Legia Stadium.
Stadiums & Facilities »
Barcelona have unveiled a new campaign for a ‘smoke free Camp Nou’ with the intention of eventually banning the consumption of tobacco at the Catalan stadium in the near future.
Social Media »
United’s official page on Facebook passed another landmark figure this week when its number of fans broke through the 11million barrier.
Campaigns »
Nivea for Men, the official supplier of the England Football team, has launched one of the biggest experiments in football to prove ‘preparation is everything’.
Media & TV Rights »
Clube dos 13, the organisation which represents the 20 soccer teams participating in the Brasileirão, has announced a controversial US$933 million broadcast deal with Brazilian television network Rede TV!.
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