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Articles Archive for March 2011

Partnership, Sponsorship »

[22 Mar 2011 | No Comment | ]
FXPro AS Monaco

French soccer side AS Monaco have announced an agreement with financial services company FXPro.

11/12 Kits, Design & Creative, Sponsorship »

[21 Mar 2011 | No Comment | ]
Chinese Super League 2011 Logo

Although the Chinese Super League (CSL) may not be one of the strongest competitions in the world, or even in Asia, it’s still quite a colourful league and provides entertainment to millions.

Sponsorship »

[21 Mar 2011 | No Comment | ]
scottish co-operative insurance cup

Cash seized from criminals will be used to sponsor the Scottish Football League Cup from next season.

Campaigns »

[21 Mar 2011 | No Comment | ]
pique put racism offside

UNESCO and FC Barcelona’s ongoing partnership in the fight against racism and discrimination has been reinforced by a video message delivered by the club’s star players, Lionel Messi, Seydou Keita and Gerard Piqué.

Media & TV Rights »

[21 Mar 2011 | No Comment | ]
eurosport football media rights

Eurosport will provide extensive coverage and promotion of UEFA’s Under-19, Under-17, women’s and futsal competitions as part of a media rights deal running until 2013.

Sponsorship »

[20 Mar 2011 | No Comment | ]
Portugal Telecom FC Porto

FC Porto has announced a renewed agreement with Portugal Telecom that will see the company remain as official sponsors for another four years.

Media & TV Rights »

[18 Mar 2011 | One Comment | ]
mls_logo

As Major League Soccer (MLS) kicks off its 16th season, the bulk of the league’s clubs have signed multiple local television and radio contracts.

Campaigns »

[18 Mar 2011 | No Comment | ]
adidas all in lionel messi

The ‘all adidas’ campaign showcases adidas’ distinctive presence across and into different sports, cultures and lifestyles, fusing the worlds of sport, music and fashion.

Design & Creative, Social Media »

[17 Mar 2011 | No Comment | ]
miteam marseille adidas

The French Ligue 1 club promised their fans a special surprise if they could hit 1,000,000 Facebook likes on their official page. The Marseillais faithful did their job and as a reward for their loyalty the club revealed that they would let the fans pick the 2011-2012 kit.

Strategy & Brand Development, Women's Football »

[17 Mar 2011 | No Comment | ]
arsenal ladies football club

The English women’s game is still on its long road to recovery, but progress has gradually been made, this time with the full blessing of The FA.