Home » Archive

Articles Archive for December 2011

Finance & Economics, Stadiums & Facilities »

[31 Dec 2011 | No Comment | ]
Artist impression of a proposed new Tottenham stadium

An anaemic economy, nostalgic fans and onerous planning laws are all proving tough obstacles for soccer clubs hoping to increase income with new state-of-the-art stadiums.

A trio of London-based Premier League clubs formed more than 100 years ago – Tottenham Hotspur, Chelsea and Queens Park Rangers – are among those with plans for new homes.

Strategy & Brand Development »

[30 Dec 2011 | No Comment | ]
barca logo

Barcelona aim to extract one euro from every Chinese citizen to access their webpage in order to make €1.3 billion (Dh4.78 billion), as chairman Sandro Rosell believes internet users are the only growth revenue streams left for clubs to tap into.

Partnership »

[30 Dec 2011 | No Comment | ]
Lee McCulloch Rangers

Scotland’s main ITV channel, STV, has agreed to go into partnership with one of Glasgow’s football teams, Rangers. Rangers Football Club and STV are working together to capitalise on commercial and brand opportunities in Scotland and internationally.

Design & Creative »

[16 Dec 2011 | No Comment | ]
Munich 2012 Champions League Final visual identity

UEFA has revealed the new visual identity for the 2012 UEFA Champions League final in Munich on 19 May based on German Expressionism and the city’s modern architecture.

Partnership »

[16 Dec 2011 | No Comment | ]
UEFA Champions League Final Ball Launch

UEFA has signed a new six-year deal with adidas for the UEFA Champions League, UEFA Europa League and UEFA Super Cup which will run until the end of the 2017/18 season.

Fans & Community, Stadiums & Facilities »

[16 Dec 2011 | No Comment | ]
Man City goal celebration

Manchester City is set to extend its augmented reality season ticket scheme to allow fans to use their membership cards to interact with each other and swap content.

Media & TV Rights »

[12 Dec 2011 | No Comment | ]
BBC & ITV share Euro 2012 games

Uefa has confirmed that the BBC and ITV will be the official UK broadcasters of Euro 2012.

Sponsorship »

[12 Dec 2011 | No Comment | ]
vauxhall england shirt sponsor

Elite football is not totally immune from the recession after all: the six national teams in Europe with the most lucrative headline sponsorships will go to Euro 2012 with combined deals worth less money than they had at the 2010 World Cup.

Fans & Community, Social Media »

[11 Dec 2011 | No Comment | ]
socialmedia ball

Football clubs social media ranking in December 2011, showing the number of Twitter “followers” and Facebook “likes” (official club accounts). FC Barcelona top the league, ahead Real Madrid and Manchester United. AS Roma and Vasco da Gama enter the top 30.

Mobile, Strategy & Brand Development »

[10 Dec 2011 | No Comment | ]
real madrid

The Mobile Marketing Association (MMA) and top Spanish football league club Real Madrid announced that the internationally renowned club has joined the association as a Regional Member.