Articles in the Media & TV Rights Category
Media & TV Rights, Social Media »

While the teams compete on pitch, their club sites are also locked in competition with media companies to ensure they capture and hold fans’ attention when a game is on.
Beyond the back page, another battle is brewing: between clubs and media companies over who commands fans’ attention on match days.
Media & TV Rights, Strategy & Brand Development »

Whisper it, in these troubled geopolitical times, but Spain is getting ready to invade China.
The fact that sports economists predict that there is at least €150 million to be gained by the Spanish clubs if they market and sell a properly structured package of television rights to China has been a galvanising force in the Primera Division.