West Ham United and adidas have announced a lucrative commercial partnership which sees the global sportswear giant become the Club’s Official Technical Supplier from 1 June 2013.
Nike and The Football Association have announced a new partnership that will see the world’s leading sports company design and create the kits for men and women’s England teams at every level.
The FA has announced that Beko, the UK’s number one major domestic appliance brand, will become an Official Supporter of The FA Cup, the world’s most prestigious domestic Cup competition.
Manchester United has announced an agreement with Toshiba Medical Systems to become its Official Medical Systems Partner, the first partnership of its kind to be developed with a UK football club.
The Scottish Premier League have joined forces with YouTube in a deal which will see match highlights and exclusive content made available to fans in the UK and around the world for the next three seasons.
Juventus have confirmed a three-year sponsorship agreement with Swiss company Hublot. The watch-making brand will act as the club’s official timekeeper from the 2012/13 campaign onwards.
Manchester City Football Club have announced a new partnership with viagogo, allowing City season ticket holders to resell tickets for the matches that they can’t attend.
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