Signs and graphics giant Hollywood Monster has agreed to sponsor the Blues team’s new shirts as they embark on their first campaign in the Football Association’s eight-club elite competition.
The Football League is launching a major push to boost its number of official partners as it looks to fill the £23m hole left by its latest television deal.
Anfield club overtake Manchester United with deal with Boston-based company Warrior Sports, as Adidas lose out on fourth biggest replica shirt sales in football
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