Finance & Economics, Stadiums & Facilities »

[12 Mar 2012 | No Comment | ]
Santiago Bernabeu La Liga

At a time when it is deeply mired in an economic crisis, Spain is still on average the most expensive place in Europe to watch a top flight game.

Sponsorship »

[11 Mar 2012 | No Comment | ]
The home of Everton football club, Goodison park, from the air.

Everton FC will significantly boost their global presence next season when they sign a new three-year kit deal with Nike

Media & TV Rights, Online Marketing »

[11 Mar 2012 | No Comment | ]
YouTube Kick TV

Kick TV launched with a separate MLS Digital crew responsible for all of the content while YouTube handles ad sales and contributes Google’s promotional power. MLS and Google will share ad revenue.

Design & Creative »

[5 Mar 2012 | No Comment | ]
adidas the albert Olympics 2012 matchball

The Albert, the official match ball to be used at the London 2012 Olympic Games football tournament was officially revealed at The City of Coventry Stadium by Tom Cleverley of Manchester United and Robert Ashcroft, the 43 year old from Derbyshire who named the ball.

Campaigns, Mobile »

[5 Mar 2012 | No Comment | ]
Van Persie Arsenal FC

Premier League club Arsenal is exploring the use of location-based marketing to target fans with relevant offers depending on whether they are at the stadium or not.

Betting, Partnership »

[17 Feb 2012 | One Comment | ]
Man City PaddyPower

Manchester City Football Club has announced that it has teamed up with leading bookmaker Paddy Power as its official UK Betting Partner.

Mobile, Partnership »

[11 Feb 2012 | One Comment | ]
Man City Japanese Mobile

Manchester City has furthered its efforts to develop its Asian fan base by signing a partnership with MLJ, Inc. to develop its official Japanese mobile website.

Mobile, Sponsorship »

[11 Feb 2012 | No Comment | ]
Bulgarian Man Utd player Dimitar Berbatov

Manchester Utd has expanded its growing roster of global telecommunications sponsors by penning a deal with Globul, Bulgaria’s second largest mobile operator.

Finance & Economics »

[9 Feb 2012 | No Comment | ]
Cristiano Ronaldo Real Madrid 2011-12

Real Madrid continue to top the global football financial league table taking top spot ahead of their Spanish rivals Barcelona for a seventh consecutive year. Combined revenues of the top 20 Deloitte Football Money League clubs exceed €4.4bn to defy European economic woes.

Design & Creative »

[7 Feb 2012 | No Comment | ]
adidas Wawa aba AFCON ball

Adidas, in conjunction with Supersport, is inviting all African football fans to participate in choosing the appropriate name for the official matchball for 2013 AFCON tournament